How to understand SEO

Q.Why do we need SEO?

A. Search Engine Optimization or SEO is a marketing tool used worldwide on the Internet in order to get higher ranking. Simple enough right?

Step1
Afraid it’s not that easy, in this discipline one has to look at various attributes of their website. From content to links, link backs and last but not least their structure. Once you have had a good look at your website content you have to remove any impediments that are preventing your site from achieving it’s rightful place in the search rankings on the Internet. Therefore the question is why do we need SEO?

Step2
Since we are still in the SEO infancy stage there are a lot of changes happening. The major understanding everyone is finally catching up on is that users searching have what they coin as “local intent”. Basically the user is looking for someone close to them especially if you are a retailer or a local hardware store.

whats is alt tag

alt tags represent alternative text for a non text element. The most common use of alt is within the image element but before we start there is one point to make. the ALT tag does help you get a higher listing on the search engines. It's best to match your keyword where you can but obviously don't over do it cause the search engines don't like that. Also it's important to keep the keywords closest to the front of the text (if that makes sense). IE if you were selling milk bottles and your keyword was 'milk bottle' don't write the ALT tag as "picture of milk bottle" write something more like "milk bottle picture.An "alt" tag is code that is put into a Web site that gives more information about an image on the page. For instance, a picture of a map may have "Florida Map" as its alt tag. This is useful for a number of reasons. If an image doesn't show on the page, the alt tag information tells the viewer what the picture is about.

Heading Tags For SEO

hese tags are used inside the body tag on your “headlines” or headings. Using headings in your text helps to accentuate your message to your visitors and tells the search engine spiders that the text is important.

This tag is more important

Keywords Tag

The meta keywords tag allows you to provide additional text for crawler-based search engines to index along with your body copy. How does this help you? Well, for most major crawlers, it doesn't.Limit the number of characters between the quotes for content to 400 characters. This includes spaces and commas.

Keywords Tag

The meta keywords tag allows you to provide additional text for crawler-based search engines to index along with your body copy. How does this help you? Well, for most major crawlers, it doesn't.Limit the number of characters between the quotes for content to 400 characters. This includes spaces and commas.

Description Metatag

This tag is used to briefly describe what the web page is all about. A few things to keep in mind about the description meta tag which is used by most search engines. Limit the number of characters between the quotes for content to 150 characters. This includes spaces and commas.

Title Tag

The title tag is the single most important "on page" element in telling a search engine what your page is all about.Title words should be Maximum 70 characters.